6 Useful Tips On How To Protect Your Business And Your Customers

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In today’s world, security is one of the biggest concerns for individuals and organizations alike. Many companies have been hacked and their customer information accessed without authorization. To protect your organization from a hack or data breach, it takes a strategic security approach. Therefore, here are some helpful tips you can use to help protect your business and your customers so they will never have to worry about getting hacked.

Keep Your Privacy Policies Up To Date

Privacy policies must be clear, concise, and transparent. They should provide information to customers on how you use their data. Ensure that all of your employees are trained in privacy policy handling and update them as needed. For example, if a new product or service is added then this would need to be outlined in the policy and it must be in plain language. Additionally, any changes to the terms and conditions of an existing product or service must be disclosed in the policy. The easiest way of writing it the right way is by getting a terms and conditions generator to do it for you. When you have a well-written and up-to-date privacy policy in place, this will go a long way towards protecting the personal information of your customers.

Use Data Encryption

Data encryption is a method used to protect data from unauthorized access. This method uses an algorithm to scramble information in such a way that it is unreadable when transferred over the internet or stored in an electronic device. For hackers to access this kind of information, they would need the decryption key which only authorized users to have. The best form of data encryption uses 256-bit keys, but anything above 128-bit should be secure enough for most cases. Data encryption can be implemented in several ways: software, hardware, and cloud services providers. Data encryption can also prevent malicious employees from accessing customer data while protecting sensitive business information from cyber attacks.

Utilize Multi-Factor Authentication

This type of authentication requires more than just a username and password. Typically, it will require something that the user has in their possession such as a physical key or an electronic device like a phone. The most common form of multi-factor authentication is sending out security codes to the user’s email address or mobile phone number. This form of authentication can keep your customers’ data safe from hackers because even if they somehow hacked into your system, the hacker wouldn’t be able to access anything without also having the device used for multi-factor authentication.

Make Sure Your Business Is PCI Compliant

PCI compliance refers to the rules set forth by the Payment Card Industry Security Standards Council (or PCI SSC). To get certified, many different steps must be completed such as getting different kinds of equipment and software, performing vulnerability scans and self-assessments regularly, and regularly checking for updates to the standards. The standards cover a wide range of areas such as what technology to use for credit card data processing, how to store and protect the information, and how frequently to recertify once it has been achieved. If you process credit card information, then you must be PCI compliant. 

Use An SSL Certificate

The number one way to secure data sent over the internet is through the use of SSL certificates. SSL stands for “Secure Socket Layer” and it creates a secure connection between two endpoints like a web browser and a website. The most common form of SSL is known as “HTTPS”, which comes at the beginning of any URL that starts with “HTTPS://”. If you have an eCommerce website, using an SSL certificate will let your customers know that their information is protected from cyber attacks and hackers when they are browsing or purchasing products on your site. Also,  if you are using WordPress for your website, there are several plugins available to help you get an SSL certificate, so make sure to get one if you don’t have it already.

Use A Reputable Cloud Service Provider

Having a reputable cloud service provider will go a long way towards protecting your business against cyber attacks. You want to make sure that they have a dedicated team of professionals monitoring the network 24/7 and performing vulnerability assessments regularly. Additionally, you should choose a company with a very proactive approach towards security because this can come in handy during times of crisis such as system updates or patches being released for issues found by hackers. So If you’re looking for an affordable way to protect your company’s data from cyber attacks, now is the time to switch over to cloud hosting.

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Even if you don’t think you will get infected by ransomware, it’s still important that you are at least somewhat prepared for the worst-case scenario. Putting some of these tips into practice today could help save your business someday in the future when cyberattacks are even more prevalent than they already are. So make sure you utilize at least some of these great solutions and have peace of mind knowing your business is safe.

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Andy Jacob, Founder and CEO of The Jacob Group, brings over three decades of executive sales experience, having founded and led startups and high-growth companies. Recognized as an award-winning business innovator and sales visionary, Andy's distinctive business strategy approach has significantly influenced numerous enterprises. Throughout his career, he has played a pivotal role in the creation of thousands of jobs, positively impacting countless lives, and generating hundreds of millions in revenue. What sets Jacob apart is his unwavering commitment to delivering tangible results. Distinguished as the only business strategist globally who guarantees outcomes, his straightforward, no-nonsense approach has earned accolades from esteemed CEOs and Founders across America. Andy's expertise in the customer business cycle has positioned him as one of the foremost authorities in the field. Devoted to aiding companies in achieving remarkable business success, he has been featured as a guest expert on reputable media platforms such as CBS, ABC, NBC, Time Warner, and Bloomberg. Additionally, his companies have garnered attention from The Wall Street Journal. An Ernst and Young Entrepreneur of The Year Award Winner and Inc500 Award Winner, Andy's leadership in corporate strategy and transformative business practices has led to groundbreaking advancements in B2B and B2C sales, consumer finance, online customer acquisition, and consumer monetization. Demonstrating an astute ability to swiftly address complex business challenges, Andy Jacob is dedicated to providing business owners with prompt, effective solutions. He is the author of the online "Beautiful Start-Up Quiz" and actively engages as an investor, business owner, and entrepreneur. Beyond his business acumen, Andy's most cherished achievement lies in his role as a founding supporter and executive board member of The Friendship Circle-an organization dedicated to providing support, friendship, and inclusion for individuals with special needs. Alongside his wife, Kristin, Andy passionately supports various animal charities, underscoring his commitment to making a positive impact in both the business world and the community.