Playa Bowls. the nation’s leading superfruit bowl shop, is opening its newest shop in Troy on Saturday, April 15th. The first 50 guests in line will receive free bowls and free T-Shirts!
Playa Bowls is the nation’s leading superfruit bowl shop specializing in bowls such as acai and pitaya, coconut, banana, green, oatmeal and chia pudding along with smoothies, juices, cold brew and more. Today they announced that their new shop in Troy will be opening Saturday, April 15, 2023. The Troy shop marks the brand’s sixth Playa Bowls in Michigan. Located at 281 Big Beaver Road, the new shop will be offering free bowls and free T-Shirts to the first 50 guests in line on April 15, 2023. The Troy shop is owned and operated by franchise owner Matthew Caplan.
With two other existing shops in Oakland County, Bloomfield Hills and Rochester Hills, Caplan is an ambitious multi-unit operator who’s quickly grown a passion for the superfruit bowl concept and is expanding his Playa Bowls footprint to locals all around Southeast Michigan. “We are thrilled to be expanding the Playa Bowls franchise in our home state of Michigan. Playa Bowls brings a fresh, healthy and delicious option to the vibrant Troy community, catering to the active and health-conscious lifestyles of its residents,” said Caplan. “We are excited to provide a refreshing and convenient experience for all ages and can’t wait to see the positive impact it will have on the community.” Guests at Playa Bowls can pick from an extensive menu of creative bowls or customize their own, choosing from a variety of proprietary blends and bases made with superfoods including acai, pitaya, chia pudding, coconut, kale, banana, oatmeal, and brand-new Mango. Layering on toppings including fresh fruit, seeds, nuts, granola, dried berries, nut butters and Nutella®. The superfruit bowl shop also offers a selection of fresh, made to order juices, smoothies, cold brew and more. Using plant-based milks, Playa Bowls can be made Vegan, Gluten Free, easily adapted to integrate into Whole 30, Keto, and Paleo diets, and can be prepared to accommodate almost any food allergy.
Founded by surfers Abby Taylor & Rob Giuliani, Playa Bowls was born out of the desire to recreate the delicious, refreshing, healthy versions of acai and pitaya bowls the pair encountered on various surf trips to Costa Rica, Nicaragua, Panama, Puerto Rico, California, and Hawaii. At each beach, the duo discovered new and unique twists on this popular post-surf treat and came home wanting more. The pair set up a blender and a folding table on the boardwalk in their hometown of Belmar, New Jersey and Playa Bowls was born. Eight years, thousands of employees, and hundreds of thousands of bowls later, Playa Bowls continues to offer superfruit bowls with a mission to lead communities in healthy, sustainable living. Since its inception in 2014, Playa Bowls has emerged as a leader in the national superfruit bowl shop segment, specializing in bowls such as acai and pitaya, oatmeal, chia, smoothies, juices, cold brew and more. Today, the brand has 175+ shops systemwide, operating in 20 states, with plans to continue to expand its domestic footprint across the U.S. and globally.
The new shop will be open Sunday through Thursday from 8am-8pm, and will stay open until 9:00 p.m. on Friday and Saturday. To learn more about Playa Bowls and the Troy, Michigan shop, visit Playa Bowls and contact media@playabowls.com. Follow the local superfruit bowl shop on @PlayaBowlsTroy on Instagram for the latest news. About Playa Bowls Known as New Jersey’s original acai shop, Playa Bowls is the nation’s leading superfruit bowl shop serving up an extensive and unique menu of over 40 items including the bright flavors of acai, pitaya, green and coconut bowls alongside oatmeal bowls, juices, smoothies, and cold brew made with the freshest, high-quality ingredients. What began as a pair of blenders, a patio table, and a fridge in 2014 has flourished into more than 175 shops nationwide that operate in 20 states, thousands of employees, and a mission to lead communities in healthy, sustainable living. The rapidly growing franchise has received numerous accolades including Forbes 30 Under 30 and finalist for Ernst & Young Entrepreneur of the Year Award. Visit playabowls.com for additional information and stay connected on Instagram, Facebook, Twitter and TikTok.
